Chico Araujo

Hands-on designer with over 10 years of experience creating digital products.

Currently at Heron. Previously at Work&Co and Huge where I had the opportunity to work for companies like Apple, Amazon, Goldman Sachs, Mailchimp, Meta, Twitter and many more.

Heron Finance logo

Heron Finance

About: Heron is the first robo-advisor exclusively focused on private credit.

My role as Senior designer was to build the product and marketing from 0 to 1. Always based on data and research, I helped establishing the first versions of Heron.

Product
Marketing
Brand
User Research
Design System
Grid of images related to Heron project. Includes Logo, pie chart, illustrations, bar charts and portfolio view.
Grid of images related to Heron project. Includes Logo, pie chart, illustrations, bar charts and portfolio view.
iPhone mock up with Heron's marketing website first scroll.
iPhone mock up with Heron's marketing website first scroll.
Amazon logo

Amazon

About: Physical meets digital at Amazon's customer experience on Best Buy stores.

My role as Senior designer was to create a delightful customer experience mixing physical fixtures and digital experiences that allow users to test and engage with Amazon's products.

Product
Prototypes
Visual Design
UX
Motion
Amazon's EchoShow 10 interface created for the product experience in store.
Amazon's EchoShow 10 interface created for the product experience in store.
3D mock of a Amazon store fixture, including products, canvas and interactive panel.
3D mock of a Amazon store fixture, including products, canvas and interactive panel.
Better.com logo

Better.com

About: Established Better.com first design system.

My role as Senior designer was to build a robust design system from 0-1 while helping to solve product challenges.

Design System
Product
Prototypes
Visual Design
UX
Motion
Screen of housing listing and map.
Screen of housing listing and map.
Example of element spaces created for Better.com's design system.
Example of element spaces created for Better.com's design system.
Example of how color tokens were applied to Better.com's desktop and mobile screens.
Example of how color tokens were applied to Better.com's desktop and mobile screens.